Archive for August, 2009
Email Marketing Opt In Rates: How to Increase Responsiveness and Profits
Massive profits in email marketing are possible, even if you don’t have a large list. How? By massively increasing the responsiveness of the list you have now. You can drive up response rates from single digits to 15% or more for opens and a surprising amount of buying activity. Equally importantly, you can establish habitual [...]
How to Design a Quality Email Campaign
A good email marketing campaign design results from several things.The first rule is to keep it simple, but if your email has only a flashy headline and graphics at the opening, but isn’t followed up with valuable content, then your results are likely to be less that you want. People avoid the ‘gimmicky’, so if [...]
Email Marketing Opt In Rates How You Can Increase Conversions To Gain More Customers
You should aim for a higher than 50% opt-in rate for your squeeze (capture) pages. There are many things you can do to increase these email marketing opt in rates and gain more potential customers. The first thing you can do is to ensure you offer a very attractive gift for them to exchange their [...]
Internet Marketing And The Role Of Email Marketing
When you hear the term “internet marketing“, what do you think of? For many, that term conjures thoughts of websites or spamming or search engines like Google, Yahoo and Bing. For others, it’s all about graphical design, writing fancy code or even affiliate programs. All of those answers correct, but the essence of internet marketing [...]
Internet Marketing 101
When you hear the term “internet marketing“, what do you think of? For many, that term conjures thoughts of websites or spamming or search engines like Google, Yahoo and Bing. For others, it’s all about graphical design, writing fancy code or even affiliate programs. All of those answers correct, but the essence of internet marketing [...]

